In The Press

Factors of ‘smart power’ (Letter to the Editor of the LA Times)

28 January 2009

Re: ‘A return to ‘smart power,’ Opinion, January 21.

In seeking to advance "smart power," an Obama-led United States should look toward Europe for assistance and cooperation. European leaders such as Gordon Brown and Nicolas Sarkozy wish to work with the U.S. to advance common aims on the economy and the environment.

While European leaders are well-disposed toward the U.S., Obama has huge credibility and popularity in Europe. The Transatlantic Trends survey published last autumn showed that 69% of Europeans viewed him favorably.

The conditions are right for the European Union and the U.S. to work together exercising smart power to stimulate the economy and address climate change.

Roland Rudd

The writer is chairman of Business for New Europe.

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